Social Media Intern (Singapore Cybersports & Online Gaming Association)
Minimum Qualifications
No minimum education
Current Polytechnic students and above
Current undergraduates and above
Social Causes
Community & Culture
Education & Skills
Seniors
Youth-at-risk
No. of Vacancies : 2
Organisation Overview: A group of enthusiastic gamers and leaders founded SCOGA to make a difference in the local gaming scene, especially by promoting Cybersports, more commonly known as Esports.
Today, its initiatives include esports, cyber wellness, adult learning and active ageing programmes.
It has worked with government bodies, industry players, media, schools, gamers, parents, and other non-profit organisations to drive positive change and impact in Singapore.
Brief Description: Join SCOGA as a Social Media Intern and help shape our online presence across platforms. You will support content creation, community engagement and campaign execution for esports and gaming initiatives serving youth and seniors. Candidates should be comfortable using AI tools and prompting to speed up ideation, copywriting and visual production. This role suits someone passionate about gaming culture, storytelling, and digital marketing.
Roles and Responsibilities:
Assist in planning and creating content (graphics, captions, short videos) for SCOGA’s social media platforms, including Instagram, TikTok, Facebook and LinkedIn.
Use AI tools (e.g. ChatGPT, Claude, Canva AI, CapCut) to brainstorm content ideas, draft captions, generate visual concepts and repurpose long-form content into short-form posts.
Write, test and refine prompts to produce on-brand outputs, and build a shared prompt library the team can reuse for recurring content types.
Review and edit all AI-generated content for accuracy, brand voice, cultural sensitivity and copyright compliance before publishing.
Schedule and publish posts in accordance with the content calendar and campaign timelines.
Monitor comments, messages and mentions across platforms and support community engagement responses.
Track and compile social media performance metrics (reach, engagement, follower growth) for regular reporting, using AI tools where useful to summarise data and spot trends.
Support live coverage and real-time posting during SCOGA events such as Campus Legends, Campus Game Fest and community esports programmes.
Research trending topics, platform best practices, competitor activity and new AI features relevant to social media work.
Collaborate with internal teams on campaigns tied to youth esports, senior esports and partnership activations.
Learning Objectives and Outcomes:
To be exposed to the full social media content lifecycle, from ideation and production through to scheduling, publishing and performance review.
To be able to plan and execute platform-specific content strategies tailored to distinct audience segments, including youth and seniors.
To apply copywriting, visual storytelling and short-form video skills in a real-world social enterprise and events context.
To apply AI tools and structured prompting techniques to speed up content production while maintaining quality and brand consistency.
To participate in live event coverage and campaign activations, gaining hands-on experience managing social media under time-sensitive conditions.
To learn how to critically evaluate AI-generated content, including fact-checking, editing for tone and identifying ethical, copyright and misinformation risks.
To learn how to interpret social media analytics and translate data insights into actionable content recommendations.
To gain knowledge in community management, brand voice consistency and responsible AI use in digital communications.
Duration of Internship: 6 months
Daily Working Hours: Mon-Fri, 9.30am - 6.30pm
Will this internship require weekend work?: Occasional weekend work for special events/projects
No of Vacancies: 2
Please read the following to apply for the internship:
Click here (opens in new tab) for the application form.
Select the number of internship roles you wish to apply for at "Number of Internship Role(s) to Apply For".
Copy and paste Social Media Intern (Singapore Cybersports & Online Gaming Association) into the "Internship Role" field.
For further enquiries on the internship role, please email youthcorps_communityinternship@nyc.gov.sg
